Lead by Loyola alum and PPC Specialist, Rebecca Heithoff, the 435 Digital team recently visited Loyola University’s Alpha Kappa Psi Professional Business fraternity to talk about the digital marketing industry. With representatives from our SEO, social media, paid search, content, and account management departments, the students were invited to pick our brains on a variety […]
If you live anywhere near Chicago and you work (or aspire to work) in Digital Marketing, you’ll want to get your tickets for Social Media Week tout de suite. This bi-annual worldwide event event “exploring the social, cultural and economic impact of social media” takes place simultaneously in multiple cities around the world, bringing together thousands […]
In the year 2000 – when I first came across it — Craigslist was an earnest site providing a deceptively simple service — free classified ads online— that was extremely useful to most everyone. Today, Craigslist is the 9th most popular website in the United States. As much as it is loved, it is also […]
1. Colonel Tribune—Launched in 2008, Colonel Tribune is the social media avatar of the Chicago Tribune. With more than 845,000 followers, the Colonel has generated more Twitter followers than The Washington Post, The Wall Street Journal and USA Today. His unconventional approach and witty updates are what make the Chicago Tribune and 435 Digital so […]
A new report shows Chicago as the 13th most social media-active city in the U.S. According to the Social Business Report, conducted by sales and marketing database firm NetProspex, 12 other cities are more connected via social media than the Windy City. Top cities included New York (of course) San Francisco and Austin, TX.