1. Colonel Tribune—Launched in 2008, Colonel Tribune is the social media avatar of the Chicago Tribune. With more than 845,000 followers, the Colonel has generated more Twitter followers than The Washington Post, The Wall Street Journal and USA Today. His [...]
Unlike traditional forms of advertising, social media is designed around interaction. Creating your actual Facebook page is easy—especially with 435′s help! It is building an online community that gets complicated.
Facebook made a couple of exciting announcements last week about its new features and functionality, including the ability for users to download and save their own profile information, and a dashboard that offers more control over applications.
It happened to Pepsi and to Tropicana. Now it’s happening to Gap.
Electronics are an investment, therefore consumers are more loyal to brands when it comes to their gadget purchases. In a recent study by NPD, some 48% of iPad buyers already own a Macintosh computer, and 38% already own an iPhone.