What Happened? On October 18th, Google announced that over the next few weeks they’ll be introducing encrypted search (via SSL) for those users who perform a search query while signed in to Google. As a result, this will limit the data seen in analytics programs. We will no longer be able to see the specific […]
Brent D Payne, SEO and Social Media Director for 435 Digital, explains how small businesses can use Google Anayltics to understand their website’s statistics.
The 435 Digital blog is our resource to help you strengthen your online presence through social media for profit. We constantly get asked questions on different topics we have written about and even those we haven’t. To help you better understand the vast and sometimes crazy world of social media, we have decided to dedicate […]
We’ve talked in previous posts about how to measure return on investment (ROI) and the concept of return on engagement (ROE), monitoring the tangible effects of social media buzz. But how do you do this? And where do you start?
Remember last week when I was complaining about Twitter not including real-time analytics with its new roll out? Well, I must eat my words: