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Five for Friday on Social Media

Some tasty news tidbits from the social media front this week. Facebook, Google+ vie for news distribution Facebook is  reportedly working with a dozen news organizations to create exclusive versions of their news content to be delivered via app, reports David Cohen of AllFacebook. A Forbes report says these sources could include  CNN, The Washington […]

Brand, reputation and social media

Edward L. Bernays is said to be “The Father of Spin,” the creator of modern public relations. For his contributions, Bernays is both vilified and honored. He was a masterful manipulator of  public image and wrote extensively about his ideas. During his long career, [Bernays lived to be 103] he profoundly affected the minutia of […]