How’d you get to where you are today, working at 435 Digital?
Having initially started off pursuing a career in public relations, I immediately saw the value in Social Media and I’ve had a growing passion for it ever since my internships in college. After graduating from Indiana University, I had the opportunity to expand my knowledge of the digital world by taking on a marketing position where I helped grow a global professional services firm’s brand through developing their digital presence. Understanding the impact that social media and digital marketing can have on brands both large and small, I wanted to nurture my passion for social media and continue to help businesses achieve success. After hearing about the opportunity at 435 digital, I knew it would be the perfect place.
What is your favorite YouTube video?
I’m a huge fan of Sofia Grace and Rosie.
Who is your favorite person to follow on Twitter and why?
I love @ThoughtCatalog’s variety of both hilarious and thought-provoking content and I like following @mashable for industry-related news, but I’m a huge sports fan so I’m always paying attention to what @ESPN has to say.
What is your favorite thing about Chicago?
The people, the food and definitely the summers. There is nothing like Chicago in the summer time.
What do you love about your role as a Social Media Specialist at 435 Digital?
I love that social media is continuously evolving and the challenge that comes along with bringing creativity into an ever-changing environment. I really enjoy working with clients in a variety of industries to develop social media strategies that are unique to their specific needs. But I have to say, my favorite part of working at 435 Digital is the creative and innovative environment and having the opportunity to work with such talented people.